ABOUT SOMI NWANDU

Somi Nwandu emerges as an exceptional presence in the realms of creativity, culture, fashion, and art, pioneering the African new media art space with distinction. Her illustrious career is a tapestry woven across prominent institutions, encompassing the Smithsonian African Art, fashion powerhouses like Tom Ford and Macy's, and transcending borders as a global cultural force.

A seasoned multidisciplinary artist, curator, photographer, model, and cultural enthusiast, Somi Nwandu's journey unfolds against a backdrop of diverse experiences. Having worked in over 10 cities in 8 countries across 4 continents and explored over 40 nations, her cosmopolitan upbringing from Maryland, U.S.A., and Enugu, Nigeria, has nurtured an unwavering dedication to artistic pursuits. Her creative expressions span visual arts, fashion, writing, photography, and the digital domain.

Educated at esteemed institutions, Somi holds degrees in Fashion Design from the Art Institute of NYC and Fashion Business Management and International Trade and Marketing, complemented by a Minor in Economics from the Fashion Institute of Technology. Committed to advancing her artistic pursuits, she earned an MA in Global Creative and Cultural Industries from SOAS University of London.

Somi's career trajectory features pivotal roles where she orchestrated, developed, and showcased initiatives for globally recognized stakeholders such as Tom Ford, Macy’s, and Art Dubai. Her recent tenure overseeing external affairs and communications at the Smithsonian Institution, National Museum of African Art in Washington, D.C., underscores her influence on a grand scale.

A true visionary, Somi's passion extends beyond professional achievements. A quintessential creative at heart, she believes in the transformative fusion of art and technology to uplift and unite communities. With the courage to embrace her creative path fully, she embarked on a journey of unwavering dedication, one day, one step, and one success at a time.

In essence, Somi Nwandu embodies a multifaceted star whose pioneering spirit, cross-cultural aspirations, and profound artistic vision continue to redefine the creative landscape.

In summary, Somi Nwandu is really just a multifaceted, star girl.

What is The Somi Effect?

To define it is to limit it… The Somi Effect is whatever you want it to be.

It’s really an embodiment of all my creative endeavors and everything I add a touch of ‘Somi’ too. Putting a little bit of my spin on things, be it mine or others. 

My little corner to bring out my creativity and inspire others to bring out theirs as well. I believe everyone is creative and there is an infinite energy to creativity that can be harnessed to make positive changes and effect on our world. Through this platform, I aim to create a space that is free, expressive and sincere. 

The Somi Effect is really the impact I am trying to have on the world no matter how big or small…(but, you know, preferably big.)